Phie Beckett has captured the campaign ‘I love you, I miss you’. She interprets the hoodie as a cosy friend when you’re in love and snuggled up in the arms of your beloved. Equally, it becomes an escape during a break-up – when no one else is ready with a warm embrace, your favorite hoodie is the hug you need.
Phie Beckett has captured the campaign ‘I love you, I miss you’. She interprets the hoodie as a cosy friend when you’re in love and snuggled up in the arms of your beloved.